SEO and local search
Technical fixes, service and location pages, Google Business Profile and content that answers what Fresno buyers search for, reported in Google Search Console.
SEO services →Digital marketing agency
in Fresno.
SEO, Google Ads, social media and email for Central Valley organizations, with the films, photos and landing pages made in-house.
“Every single person I've shown it to says, 'I understand what it is.' That's a successful video.”
Rick DevineFounder & CEO, TalentSky
“By far the best experience I've had filming video.”
Services
What Fresno marketing covers.
Google Ads and paid social
Search and paid social campaigns tied to a landing page and a tracked conversion, so spend is judged on leads and bookings rather than clicks.
Paid ads →Social media
A content calendar built from real footage and photography of your business, cut for each platform.
Social media →Email and lifecycle
Welcome, nurture and re-engagement sequences connected to your customer data and measured against revenue.
Email marketing →Websites and landing pages
Pages built to convert the traffic the campaigns send, with analytics and conversion tracking set up from the start.
Fresno web design →Video and photography
Ads, testimonials and brand films shot locally, so campaigns run on your own material instead of stock.
Fresno video production →Process
How marketing actually moves.
Audit
Current funnel diagnosis: where traffic comes from, where it leaks, what your buyer actually Googles.
Strategy
Lifecycle map, channel mix, content calendar. One quarter ahead, one month detailed.
Execution
We run the campaigns — paid, lifecycle, content, SEO. Weekly Slack updates, weekly stand-up.
Measure & compound
GA4 + GSC + revenue attribution. Monthly readout shows what moved the number.
Coverage
Around Fresno & beyond.
Areas served from Fresno
- Tower District
- Downtown
- Fig Garden
- Northeast Fresno
- Woodward Park
- Old Fig Garden
- Clovis
- Madera
- Visalia
- Merced
- Hanford
Industries we serve
- Healthcare
- Real Estate
- Restaurants & Food
- Professional Services
- Education
- Manufacturing
- Nonprofit
- Hospitality
- Technology
Details
Marketing, in detail.
- California-licensed
What does a Fresno marketing agency do?
A Fresno marketing agency can connect local search, useful content, paid media, landing pages, video, email, analytics, and conversion tracking around one business goal. WERZ combines those disciplines for Central Valley organizations and reports through GA4, Google Search Console, and the agreed revenue signals.
Overview
Marketing should be the cheapest way to grow — not a black-box invoice. WERZ runs marketing for Fresno businesses across agriculture and agtech, healthcare, and professional services. We build lifecycle systems that generate pipeline while you sleep, and we measure outcomes that matter: bookings, signups, qualified leads, revenue.
We start with the funnel, not the channel. What does a Fresno buyer Google? What email gets opened? What landing page converts? We instrument it, run it, and report on it weekly. Channel mix usually includes lifecycle email (HubSpot, Customer.io, Klaviyo), paid social and search (Meta, LinkedIn, Google), content (SEO articles, video, lead magnets), and analytics (GA4, GSC, Mixpanel). The output is dashboards and dollars, not deck slides.
Central Valley work on the site includes the Table Mountain Casino grand opening campaign, program films for Fresno EDC, a sleep medicine campaign for Valley Children’s Hospital, provider and commercial films for Sang Pediatrics and the Wine Journey commercial for Fresno County.
Campaigns can start from footage like this. One team plans the search work, the paid campaigns and the creative, so the ads, the landing page and the content say the same thing.
What Fresno buyers get with us.
- Lifecycle email automation (HubSpot, Klaviyo, Customer.io)
- Paid social & search (Meta, LinkedIn, Google)
- SEO content systems with measurement
- GA4, GSC, and revenue attribution
- Weekly reporting on what actually moved
- Local-market expertise across Central Valley
FAQ
Common questions.
Do you handle SEO and Google Ads for Fresno businesses?
Yes. SEO, Google Ads, paid social and email can run as one program or separately. Each is set up with conversion tracking in GA4 and Google Search Console, so results are measured against leads, bookings or sales.
Can you work with a Fresno business that already has a website?
Yes. Most programs start with an audit of the current site, Google Business Profile and analytics. We fix what blocks results first; a full redesign is a separate decision.
Is WERZ available for marketing projects in Fresno?
Yes. WERZ services Fresno and the Central Valley region from a Fresno base, with crew, gear, and editorial capacity sized to the project.
How does WERZ price video, web, or marketing work?
Pricing is scope-based, not template-based. We define deliverables, audience, locations, crew, and revisions before quoting — so the budget reflects actual production needs rather than a pre-set tier.
Can WERZ work from a fixed budget?
Yes. A fixed budget works best when deliverables, locations, revision rounds, and timeline are clear before production starts. We will tell you what is achievable inside the budget rather than promise more than the scope supports.
More questions (5)
Are there ongoing retainers, or only project work?
Both. Most marketing and web programs run as monthly retainers (strategy, content, optimization). Video and brand projects are typically scoped per engagement, with optional content retainers for ongoing assets.
How long does a typical engagement take?
Discovery and strategy run 1–2 weeks; production and build run 3–8 weeks depending on scope; launch and iteration kicks off after delivery. Marketing programs are ongoing with measurable milestones at month one, month three, and month six.
Can you accommodate a tight deadline?
Yes, when the scope and approval lanes are tight. Rush projects work best when the team can lock decisions quickly and accept fewer revision rounds. We will tell you upfront if a deadline is unrealistic for the scope.
What happens after the project ships?
Delivery, any post-launch support and ongoing work are agreed in your scope. We can discuss additional content, optimization or campaign support once the initial project is complete.
What does the kickoff look like?
A 60-minute working session to lock the angle, audience, and call-to-action. You leave with a one-pager you can share internally — goal, deliverables, schedule, and success metrics.
Plan your Fresno marketing project.
Tell us the goal, the audience, and the deliverables. We'll scope the project around how Fresno teams actually work.
Not ready for a call? Send a brief — written reply within one business day.
- 2
- launch films featured by Y Combinator (Cosmic Robotics, Rhem Labs)
- 4 days
- Hemlock (YC F26): scoping call to a wrapped shoot
- 100K+
- impressions on Rhem Labs’ launch
- 45
- Whole Foods stores for 1971 Hook