Skip to main content

Marketing for law firms.

Professional video production, websites, and marketing for attorneys and law firms, with the firm's qualified reviewer responsible for advertising-rule and confidentiality approval.

From the WERZ commercial showreel.
From the WERZ commercial showreel.California State Bar
Bar advertising rulesConfidentiality-firstPractice area expertiseLocal SEOUS + Germany productions

Quick answer

What does legal industry video and marketing cost?

WERZ prices legal work after confirming the firm's practice areas, attorneys on camera, review and bar-compliance requirements, and deliverables — a single attorney profile and a multi-attorney campaign with ongoing content are different scopes, so this page does not present an unsupported market average.

Updated 2 min read

Legal marketing can involve advertising rules, confidentiality, testimonial language, and firm-specific review requirements. WERZ can build review checkpoints into the workflow but does not provide legal or ethics advice or guarantee approval.

The firm and its qualified reviewer identify the applicable rules, disclaimers, claims, and confidentiality requirements. WERZ scopes the creative and campaign work inside the written boundaries the firm approves.

Services

Legal marketing services.

WERZ interview production still — Portfolio Advisors
i.

Attorney Profile Videos

Professional videos that humanize your attorneys and build client trust. The format that consistently lifts firm-website conversion the most.

WERZ commercial showreel frame
ii.

Law Firm Websites

Professional websites with practice area pages, attorney bios, and case results. Built for local search, mobile-first, and conversion-tuned for intake.

WERZ interview production still — Portfolio Advisors
iii.

Legal SEO & PPC

Rank for practice area keywords and capture high-intent legal searches. Local SEO, Google Ads, and content marketing tuned for legal competition.

WERZ interview production still — Portfolio Advisors
iv.

Case Study Videos

Showcase successful outcomes while maintaining client confidentiality and respecting State Bar rules around outcome-focused advertising.

Why WERZ

What law firms get with us.

  • Firm-led advertising review
  • Written claim and disclaimer requirements
  • Client testimonial best practices
  • Legal terminology expertise
  • Confidentiality-focused production
  • Court/deposition video experience

Practice areas

Practice areas we serve.

  • Personal Injury
  • Family Law
  • Criminal Defense
  • Business Law
  • Estate Planning
  • Immigration
  • Employment Law
  • Real Estate Law
WERZ was willing to go the extra mile. The whole process was done well — and it showed.
Pier Luigi
CEO & Co-founder, Evolution Devices

FAQ

Common questions.

What video and marketing services does WERZ provide for law firms?

WERZ provides attorney profile videos, client testimonial production, law firm website development, local SEO, and paid search campaigns for law firms across California. We have experience working within confidentiality requirements and legal marketing ethics guidelines.

How can video help my law firm attract more clients?

Video lets a prospective client meet the attorney before the first call — profile videos, client testimonials, and explainer content put a face and a voice on the firm in a way text cannot. WERZ scopes each film against the firm's intake goals rather than promising a universal conversion result.

Does WERZ understand legal marketing restrictions?

The firm and its qualified reviewer must identify the applicable advertising rules, claims, disclaimers, and confidentiality requirements. WERZ can build those approvals into the workflow but does not provide legal advice or guarantee compliance.

How long does it take to build a law firm website?

Most law firm websites take 4–6 weeks from kickoff to launch, including design, development, and content integration. We build SEO-first sites optimised for local search so your practice appears prominently when potential clients search for attorneys in your area.

Get started

Ready to grow your practice?

Let's talk about how we can help you attract more qualified clients while staying inside Bar advertising rules.

Have one specific question? Email hello@werz.ai